I remember 10 years ago when making a sizable purchase required extensive research, references, and many aggressive face to face meetings with oily haired sales reps. But the Internet has ushered in a new era of happy halcyon days and at the forefront of that bliss is Craig's List.
We recently decided that it was time to retire the old Accord. She had faithfully caddied me around for 8 years without problem or complaint. Seeking to take advantage of the gas madness I decided that now was the best time to sell this moderately fuel efficient car. I posted an ad on Craig's List and waited.....
Within 2 hours I got a call from someone interested in making a quick decision. An hour later he was at my house test driving it. Twenty minutes later our hands met in a handshake of mutual agreement. Fifteen minutes afterwards I had a certified check in my hand and he had the title to his new car. It was more quick and seamless then if I had gone to the grocery store for a gallon of 2%.
It is incredible how well the Internet lubes the engine of commerce. I got a quick sale of my car at my KBB asking price and $3k over what the dealer would give as a trade in. Now I can use this same world wide web to research our next car purchase and use this information as leverage against the greasiest of salesmen. The internet: The Great Information Equalizer.